|THE OLD FASHIONED MILK PAINT COMPANY VOTED BEST PAINT IN THE SHEKNOWS 2010 PARENTS’ CHOICE AWARDS|
Groton, Massachusetts — October 20, 2010 — The Old Fashioned Milk Paint Company of Groton, Massachusetts announced today that their milk paint was voted one of the best paints in the SheKnows 2010 Parents’ Choice Awards and received the Editor’s Choice Award. According to SheKnows, the coveted award recognizes outstanding products and services in the parenting industry, based on functionality, quality, convenience and best bang for the consumer’s buck.
The Old Fashioned Milk Paint Company has produced genuine, all natural milk paint since 1974. Milk paint is one of the earliest known paints and is well known for its durability and velvety appearance. It is also one of the “greenest” paints available, being 100% biodegradable with zero VOC’s. Their original formula is best suited for bare wood and other porous surfaces, but they have recently introduced a new line of milk paint especially for walls and other nonporous surfaces, called SafePaint. It is safe enough even for pregnant women to use.
SheKnows.com, a global destination for women with the latest news on parenting, entertainment and more, created the SheKnows 2010 Parents’ Choice Awards in recognition of parenting products and services most valued by the consumer. The awards were broken into 100 different categories, covering everything from gadgets and books to baby feeding and toys.
The Milk Paint Company’s President, Anne Thibeau said “We are excited to have been honored with the readers’ votes and the Editor’s Choice Award for our paint, and hope that more parents will now see milk paint as a natural alternative to the chemically based paints that they are used to seeing in the marketplace.”
“The SheKnows community has spoken and named The Old Fashioned Milk Paint Company as a leading manufacturer of paint used by parents across the nation on a daily basis,” said Kyle Cox, vice president and general manager of SheKnows. “We are thrilled to celebrate the Milk Paint Company as a winner of the SheKnows Parents’ Choice Awards and wish them further success with their must-use paint for parents.”
More information on milk paint and the new SafePaint for walls can be found at www.milkpaint.com .
Getting to the heart of what it really means to be a woman, SheKnows, Evolve Media’s publishing unit (www.sheknows.com), attracts nearly 50 million unique visitors (Google Analytics, August 2010). With editors dedicated to providing daily content for women seeking advice, information and a fresh, fun take on life, the site is among the most authoritative and comprehensive sources for women, ages 18 to 54. The SheKnows audience gains access to award-winning exclusive content on entertainment, parenting, health and wellness, money and career, dating, beauty and style and more, and are offered a stimulating, well-rounded online experience enhanced with a vibrant message board community, free games and activities, and captivating blogs.
As one of the fastest-growing destinations on the web, SheKnows is recognized among the top 3 properties for women. Recently honored with the 2010 OMMA Award for Web Excellence, SheKnows has been named the No. 1 site for Family, Parenting and Women’s Interests. For advertisers, sponsorship opportunities and creative integration go well beyond the banner and make marketing messages an uninterrupted part of the user experience. The company is based in Los Angeles with offices in New York, Scottsdale and Chicago. SheKnows is part of AtomicOnline (www.atomiconline.com).